JUB Holland, Keukenhof & Rijnbeek Perennials donate ‘garden’ to the Greenfingers Charity


A visit to the upcoming Garden Press Event (20th February, Business Design Centre, London) will be a colourful affair as the joint stand from Dutch flower experts, JUB Holland, Keukenhof and Rijnbeek Perennials (H141/142) will be showcasing many of its stunning early flowering varieties through a mini ‘perennial meadow’ display. And in an exciting move, it has been confirmed that post-event this garden will be donated to the Greenfingers Charity, where it will be replanted at one of its children’s hospice gardens.

Featuring over 120 plants, including Crocus ‘Aqua’, Helleborus orientalis, Muscari ‘Baby’s Breath’, Primula vulgaris, Viola odorata ‘Königin Charlotte’ and Centaurea montana ‘Tini’s Pink’®, the ‘garden’ will be vast, bulging with flowering bulbs and perennials and is the blueprint of the border that the companies have planted together at Keukenhof in Lisse, Netherlands. A key focus for visiting media at the event, this garden will bring even more joy to those patients and staff that are on the receiving end of this generosity.

The recipient hospice is confirmed as Demelza Hospice in Sittingbourne, Kent. With its second Greenfingers garden poised to officially open soon, it is the original garden – created 25 years ago – that will burst into technicolour joy with the arrival of the JUB Holland/ Keukenhof/ Rijnbeek Perennials ‘garden’ this coming Wednesday (21st February).

Overseeing the planting will be Tammy Woodhouse, Greenfingers Trustee and Managing Director of Millbrook Garden Centres. With its centres located just half an hour from the hospice, Tammy will pull together a crack team of willing gardeners to ensure these naturalising bulbs and plants are safely relocated to the heart of the hospice, where they can be enjoyed for many years to come.

Linda Petrons, Director of Fundraising & Communications at the Greenfingers Charity, said: “Thank you so much to the team at JUB Holland, Keukenhof and Rijnbeek Perennials for their incredibly generous donation. As leaders in the world of bulbs and perennials, I know that the quality of plants will be of the highest standard and will be a welcome addition to the existing garden at Demelza Hospice. Even on the darkest days, these flowers will play an important role, often being adopted as flowers of remembrance for those to whom we’ve said goodbye. Their presence will mean so much and for that we will be forever grateful.”

Find out more
To stay up-to-date with all the latest news from the Greenfingers Charity, join the conversation on social media – @Greenfingerscharity on Instagram, Facebook, LinkedIn and @GreenfingersCha on Twitter. For further details about the three Dutch flower experts please visit:

About Greenfingers Charity

Greenfingers is a national charity dedicated to creating magical, therapeutic gardens for life-limited children and their families and carers to improve their time spent in hospices across the UK. The charity aims to provide all life-limited children, their families, and carers, within their hospice, emotional support through the power and pleasure of nature. To date, Greenfingers Charity has created almost 70 inspiring gardens in children’s hospices around the country and has a further waiting list of hospices that need help.

Keukenhof – Flower exhibition Keukenhof is set to open its doors for the 75th time on 21 March 2024. During the almost eight weeks it is open, well over 1,4 million people from around the world will visit the exhibition. Keukenhof is the place to enjoy millions of flowering tulips, daffodils and other bulbs in spring. www.keukenhof.nl

Rijnbeek Perennials – It’s inherit to planting a garden: a strong belief in tomorrow. And that is exactly what Rijnbeek Perennials is all about. Climate Gardeners™ by Rijnbeek Perennials offers climate adaptive solutions with inspirational, exclusive perennial/bulb mixes for innovative garden centres. Rijnbeek brings landscape design to garden lovers with 100% peat-free and low-maintenance plants, while increasing green space and biodiversity, restoring nature’s balance one garden at a time. www.rijnbeek.com

JUB Holland – Royal supplier of colour – Dutch family business, since 1910, mastering its craft from breeding and cultivation to offering designer inspiration and services, like the bulbs/seeds concept The Vibrant Verge and mechanical planting to realize large scale landscaping projects. JUB Holland proudly cultivates its bulbs as sustainable as possible and specialises in creative mixtures, aiming for biodiversity and prolonged flowering, while spreading the most beautiful bulb-grown flowers worldwide through gardeners, landscapers and retailers. www.jubholland.nl / www.thevibrantverge.co.uk

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